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Content marketing has emerged as one of the most effective ways for small businesses to establish credibility, increase brand awareness, generate leads and drive other important business outcomes. In fact, 70 percent of customers prefer to get information about a company from content rather than through traditional advertising.
Clearly, content marketing is a smart investment. But, it can also seem like an overwhelming task to take on – especially if you’re short on time, resources or budget.
Election Day 2016 is just over a month away, and the potential for legalized marijuana - both medicinal and recreational - should be weighing on your mind as a business owner. Employee safety is one of the biggest concerns that we hear from small business owners. There is a commitment to safety and a genuine concern for all employees - everyone should return home as healthy as they were when they reported for their shift.
But, what happens if an employee is injured and a post-accident drug screen shows marijuana metabolite levels? Surprisingly, the claim could be allowed by the Ohio Bureau of Workers’ Compensation (BWC). Why? Because during the initial review done by the BWC, they have no way of knowing just how impaired the individual was at the time of the injury. While this can typically be the case for any controlled substances including alcohol, marijuana poses a problem because it stays in the system far longer than other substances, making it difficult to prove the level of impairment.
We’re all in favor of just about anything that helps promote local tech so we’re glad to support the Inside Business Cool Tech Awards for the past couple of years.
And we’re very proud to note many of this year’s Cool Tech honorees are members.
Ask the Expert: With so many stories of violence in the workplace making headlines, what should I be doing to safeguard my business?
Tim Dimoff, SACS Consulting and Investigative Services, Inc. | Linktunity Expert
“There has been an upswing in recent years in how businesses look at the safety and security of their physical business locations — whether it is an office, warehouse or storefront. Companies are seeing more aggressive behavior in the workplace, not only from visitors and unknown persons, but also from current and discharged employees.