
Where sales and marketing can meet in the middle
Though a company may have one collective, agreed-upon goal, each department may have a different way of reaching that goal.

Though a company may have one collective, agreed-upon goal, each department may have a different way of reaching that goal.

Sustainable growth does not begin with adding more people or more tools. It begins with clarity—clearly defining your ideal customer, understanding how to speak to their needs, and building a repeatable sales framework that can be taught, measured, and continuously improved over time.

Each year, COSE visits small businesses across Greater Cleveland to give back to these companies that give so much to their communities. It’s a great opportunity to see firsthand how these companies are uplifting and changing the region.
This year, the two businesses we visited are running more than just their own business – but their own small business ecosystem.

Checking in with Amy Mucha, owner of Daisy Pops and Daisy Makes and first place winner of Chain Reaction Season 8.

Marvin Montgomery has been educating small business owners in Greater Cleveland for decades. Recently, he sat down with the Council of Smaller Enterprises for the COSE Education Hub to share his tips for sales success through asking questions - and really listening.

Marvin Montgomery has been educating small business owners in Greater Cleveland for decades. Recently, he sat down with the Council of Smaller Enterprises for the COSE Education Hub to share his "Five Ps" of successful small business sales.

Approaching networking with an open mind and curiosity leads to more enjoyable and productive experiences. By focusing on learning instead of telling others about your own work, you become more valuable to them. Demonstrating genuine care and interest in others helps build the trust necessary for successful professional relationships.

Hiring decisions often feel intuitive. A good conversation. A strong personality. A “gut feeling” that this person is the right fit. And while those instincts matter, they’re not enough on their own.

Let’s explore five must-use AI tools that can revolutionize your task management and delegation.

This quick rundown covers the mindset and systems you need before you grow.