2018 Year in Review: The 12 Stories You Loved the Most
As we ring in 2019, let's look back at our favorite articles from each month on the blog in 2018.
It’s hard to narrow it down to just one per month, but here are some of our favorite highlights from Mind Your Business in 2018. We wish you a happy New Year and thank you for reading all year long!
January: Emergency action plans 101
The United States has averaged almost one mass shooting per day since this article first ran back in January. Does your emergency action plan include what to do in the case of an active shooter at your place of business? Don’t ring in another New Year until you are covered in this area. Here are nine things to include in your emergency action plan.
February: So much to love about Tech Week
In this February piece we did to show some love for the upcoming Tech Week 2018, we sat down with the 2017 winner to find out how their business has changed over the past year. So check out this feature on 2017 Tech Company of the Year Award Winner Futuri Media and don’t forget to save the date for Tech Week 2019.
March: Protect your business against phishing scams
Were you or anyone you know a target of the DocuSign email scam? One of our goals for Mind Your Business is to keep readers aware of threats that might impact their businesses, and in March we focused on this phishing email scam. Read on to find out the characteristics of this specific scam and how you can protect your business from future similar threats.
April: Don’t make these networking mistakes
In April, the self-proclaimed COSE godfather of networking Phil Stella shared with us ways to take the effectiveness of your networking efforts from drab to fab. Follow these guidelines to avoiding the most common networking mistakes and get a better return on your investment.
May: Don’t be an annoying salesperson
In one of our notable pieces from May, we helped steer you away from being a pain-in-the-neck salesperson. Check out the eight selling tactics to avoid, along with five steps to ensuring you are seen as a valuable, effective seller.
June: Lessons you can learn from the Cavs
Remember last June when we were still holding out hope for another Cleveland Cavaliers championship? It may not have been our year in that regard, but your business can still learn several lessons from last season’s Cavs team and the experiences they went through.
July: Creating a strong presence for your brand
We encouraged the idea of doing your due diligence before beginning a brand-building exercise in July. While you’re trying to create a strong presence for your brand, don’t infringe on anyone else’s—find out what you need to do to make informed branding decisions for your company.
August: Drug testing policies in the workplace
In August, we took a deep dive into the benefits, as well as the downsides, of drug testing in the workplace. Here’s what you need to know about the impact various drug testing policies can have on your business.
September: An update from the COSE Chairman
COSE’s Board Chair John Young provided an update in September following a series of informal meetings with board members. Grab a cup of Joe and read what John learned about the organization and the priorities its members have in mind—and find out how your voice can be heard as well.
October: Leveraging content marketing
If you missed the COSE Business Growth Boot Camp on building a content marketing program from the ground up, check out the October recap of this informative event. BoxCast VP of Marketing Sam Brenner laid out the blueprint of how his company leveraged its content marketing strategy to grow its business—and how yours can, too.
November: Improve sales in 2019
As we entered the final several weeks in 2018, we took the opportunity to discuss the importance of conducting a positive and honest evaluation of your sales successes and failures. Here are some questions to help guide that review and improve results for 2019.
December: Don’t be an annoying coworker, either
To end the year we’re checking in on your workplace etiquette. For those people who weren’t born with—or taught—common sense, here are 10 things you should do (or stop doing) to stay on the good side of your coworkers. A New Year’s resolution, perhaps?
What was your favorite Mind Your Business article from 2018? Let us know on Twitter!